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Graphic Design Terms Everyone Should Know

Sep 14

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...

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Case Study: College Fair Giveaway

Sep 07

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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Case Study: Look, Ma, No Hands!

Aug 31

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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Case Study: Keep Warm Buddy Set

Aug 23

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

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Case Study: This Promotional Product is in the Bag

Aug 16

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

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Case Study: Employee Appreciation Gift

Aug 09

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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3 Things Every Busy Professional Needs

Aug 02

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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4 Steps to #Winning Social Media

Jul 26

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

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Here Are Our Votes For The Best Political Promotional Product Staples

Jul 19

Whether you are right or left, red or blue, or somewhere in the middle, if you’re in need of political promotional product staples, we've got some great candidates for you!   Yard Signs ...

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The Best Promotional Products for Sports Fanatics

Jul 11

With football season right around the corner, people are gearing up to support their favorite teams.  Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love we...

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Perk up Your Promotions With These 6 Coffee Products

Jul 04

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...

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You Need More Cowbell

May 29

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

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Case Study: What Does Your Phone Stand For?

May 22

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...

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Case Study: Pillow Box

May 15

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Case Study: Improve Sales and Traffic

May 08

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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5 Out of the Box Promotional Products We Love…and You Will Too!

May 01

  We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a lit...

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8 Dental Products That Will Make You Smile

Apr 24

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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Ain't Nobody Got Time for That: 5 Tips for Working Efficiently

Apr 16

No one ever got anywhere by doing the bare minimum. Your growth depends on you getting as much done in as little time as possible. The five tips below will help you accomplish as much as possible each...

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6 Ways to Get More Done Every Day

Apr 09

From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...

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Case Study: Lunchtime Loot

Apr 02

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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7 Ways to Take Advantage of Your Lunch Break

Mar 26

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

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Case Study: 3D is the Key

Mar 19

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

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Game On: 10 Promo Product Games We Love!

Mar 12

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office.  Bean Bag To...

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Case Study: Brighten Their Day

Mar 04

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We wil...

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Cook Up a Storm With These 5 Promotional Products

Feb 25

There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...

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Case Study: Beach Balls? Bingo!

Feb 18

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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5 Environmentally-Friendly Promotional Products

Feb 11

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

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Cheers! Let’s Sell More Beer!

Feb 04

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...

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Top 8 Promotional Products for Real Estate Professionals

Jan 28

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

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What Millennials Want (And How to Work With Them)

Jan 21

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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6 High-Tech Promotional Products

Jan 13

It seems like there are new cutting-edge gadgets coming to market every day.  It’s getting hard to keep up with what is really going to make your life easier and what’s just hype. We&...

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6 Promotional Products That Put the “Fun” in Fundraiser

Jan 06

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

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6 Promo Products for the Great Outdoors

Dec 30, 2018

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

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5 Easy Ways to Achieve a Positive Outlook

Dec 23, 2018

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

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Case Study: Recycle, Reuse, Read a Book!

Dec 16, 2018

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Case Study: Inking Impressions

Dec 09, 2018

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

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Case Study: Fun in the Sun

Dec 02, 2018

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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5 Promo Products That Are Bright, Light, and Ready to Excite

Nov 25, 2018

  Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional produc...

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Drive Traffic with these 6 Trade Show Ideas

Nov 17, 2018

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to e...

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Make Your 2018 Your Most Productive Year Yet!

Nov 10, 2018

Here you have it – a new year, a new, better you. Right? While we have faith that you’ll see your lofty ambitions and admirable goals through to 2019, statistics say a mere 8 percent of pe...

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Why You Should Be Having More Fun at Work

Nov 03, 2018

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

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16 Ways Color Affects Your Branding and Marketing

Oct 27, 2018

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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8 Fall Promo Products

Oct 20, 2018

As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come.  From Halloween parties to homecoming football games, there ar...

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Branding 101: Let’s Talk Logos

Oct 12, 2018

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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Top 60 Greatest Companies to Work For

May 18, 2018

Let’s pop the champagne! E Group was recently named one of the 2018 PPB Greatest Companies To Work For. Let’s pop the champagne! E Group was recently named one of the 2018 PPB G...

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Founder's Story

Mar 09, 2018

Meet Paul and Steve In the beginning, there was Paul and there was Steve, but there was no E Group. The dynamic duo behind E Group, Paul Estenson and Steve Waletzko, met working in sales at an ince...

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Holiday Gift Ideas

Dec 08, 2017

Gift giving is the best way to thank your clients for their business and employees for their hard work this holiday season. While it may be too early to begin planning an ugly sweater holiday party...

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Case Study: Bike to Work Day Event

Oct 06, 2017

E Group’s team of promotional product experts created one-of-a-kind, custom branded merchandise for the 2017 Bike to Work Day event in Denver, Colorado. Client: Lorissa's Kitchen, a ...

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A "Day in the Life"

Sep 15, 2017

Here’s a glimpse at what goes on behind-the-scenes at E Group, an incentive, loyalty, and promotional marketing agency in downtown Minneapolis. Here’s a glimpse at what goes on ...

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PPAI Pyramid Award winner!

Feb 15, 2017

Check out more about our award-winning promotion with Dassault Systemes E Group recently won a Pyramid Award from PPAI, for our work with Dassault Systemes at their SOLIDWORKS World 2106 event. If...

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Announcing New Members of the E Group Team!

Aug 15, 2016

  E Group is excited to announce the addition of two new members to our team this summer! With strong skill sets and a desire to move people to action, our new team members fit in perfectly. ...

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Minneapolis is Home

Aug 10, 2016

E Group’s location continues to inspire our team to offer the best possible services to our clients! Our location in the Historic Warehouse District of Minneapolis serves as a source of creativ...

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I.E. Drive Sonoma

Jul 07, 2016

Start your engines! Learn how E Group provided services that led to lifelong memories for our clients.     In a collaborative partnership, E Group and Daikin Applied created an incentiv...

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Experience is Everything

Jun 27, 2016

E Group created unforgettable memories at Tickets.com's ProVenue exchange. Special thanks to our partners at Tickets.com for including E Group in ProVenue Exchange 2016! #ExperienceIsEverything was t...

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Reshaping a Classic: The Gist, v2

Nov 01, 2014

The revamped Gist: moving readers to action. Recently, our E Group website had a bit of a digital sabbatical as we revised and refreshed it to reflect our approach to marketing. As you’ve seen ...

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7 Promotional Products For Those On the Go

Jun 27

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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5 Corporate Gifts Your Clients Will Love

Jun 20

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...

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Case Study: A Hole in One Promotion

Jun 12

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

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Your Brand Is Your Business - Market It!

Jun 05

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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